Thursday, January 29, 2009
GM giving away TTC tokens.
General Motors Canada has started a new sales campaign where it gives away TTC tokens to potential customers. GM encourages people to ride the TTC one way with the token, then they are picked up at destination by a salesperson and driven home. Industry watchers claim the new campaign is a huge success as customers realize how spotty and overcrowded TTC service is, especially outside of the downtown core. Alternative transportation advocates have been criticizing the fact that GM ramped up the campaign as the TTC suffered many service disruptions during the new phenomenon called winter.